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VTC Search Engine Optimization 2006LinGiSO 教程[Bin]

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发表于 2021-7-30 20:39:58 | 显示全部楼层 |阅读模式
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    资源信息:



    中文名


    : VTC Search Engine Optimization 2006


    资源格式


    : 光盘镜像


    版本


    : LinGiSO 教程


    地区


    : 美国


    对白语言


    : 英语


    概述


    : http://www.vtc.com/templates/country/us/images/onlineSmallImage.gif 转自:TLF 介质:CD-ROM 主页:http://www.vtc.com/products/seo2006.htm INTERNET提供了一个巨大的让人们相互交流的平台,让你的潜在的客户扩展到了世界的各个角落。现在每天有超过10亿的人在线访问网络,并且这个数字还在不断增长。因此搜索引擎的流量也是非常惊人的。这个7小时,111课的教程,教授你如何优化自己的搜索引擎。是搜索引擎优化方面的不错的教程。 引用(包含内容) Course Intro Course Intro (02:14) What Is Covered In This course (03:05) Why Search Engines Are Important (04:35) Limitations of SE Optimization (02:53) How Search Engines Work Survey of the Search Engine Landscape (02:15) Search Engine Terms Defined (02:27) Optimization Vs Advertising (06:53) Crawler-based Search Engines (03:34) How Crawler-based Search Engines Work (04:11) Web Directories (03:30) Pay Per Click Systems (04:26) How Engines Rank Web Pages pt.1 (03:57) How Engines Rank Web Pages pt. 2 (05:21) The Importance of Off-Page Factors (03:17) Checking the Current Status of Your Sites Google and The Google Tool Bar (04:54) Checking Your Pages in Google (03:21) Checking Your Pages in Yahoo (03:18) Checking MSN and the Others (04:49) Making Frames More SE Friendly (05:40) Setting Page Titles and Descriptions (04:27) Checking Page Links and Content (04:07) How to Make Your Content Easy to Index (04:01) Choosing Target Keywords Keyword Research (04:49) More Keyword Research (03:30) Keyword Phrases Vs Single Words (04:50) Analyzing the Competition for Keywords (05:10) Identifying Your Money Keywords (04:11) Make Keywords Specific and Descriptive (05:29) Keyword Tools: Wordtracker (06:40) Other Keyword Tools (05:24) How Domain Names Effect SE Placement How Domain Names Affect SE Placement (02:41) Choosing Effective Names (05:00) Registering Domain Names (05:00) Using Multiple Domain Names (03:37) Setting Up Multiple Domain Names (05:10) Designing Web Pages That Search Engines Like Creating Crawler-friendly Sites (04:14) Placing Keywords: Page Titles (06:45) Placing Keywords: Meta Descriptons (06:05) Placing Keywords: Meta Keywords (02:35) Placing Keywords: Headings (03:23) Placing Keywords: Body Text (04:40) Benefits of Using CSS (06:24) Working with Images (04:00) Additional Page Construction Tips (05:32) Robot.txt Files (04:10) Outgoing Links (05:23) Common Page Content Mistakes (04:38) Fixing Invisible Navigation Systems (05:13) Link Building Why Links are Importnt (02:54) Link Basics (02:36) Building Natural Link Structures (01:37) Reciprocal Links (03:47) Using Google PageRank (05:18) Tips for Identifying Other Links (02:29) Tips on Writing Link Requests (03:41) Getting Links from Directories (03:00) Links that Can Work Against You (04:06) Strategies for Improving Your Links (05:57) Advanced Link Building Techniques Provide Valuable Content (03:47) Syndicating Your Content (03:54) Article Directories (02:57) Blogs (03:37) Content Subscriptions Using RSS Feeds (04:59) Paying for Traffic Why Pay for Traffic? (04:53) Pay-Per-Click (PPC) Programs (03:24) A Survey of PPC Programs (04:40) Google AdWords and AddSense (04:27) Improving AdWords Rankings (04:40) Yahoo Search Marketing (05:20) Planning Your Yahoo Ad Campaign (03:17) Planning Your Bid Strategies (04:16) Determining Your Max Bids (03:38) Yahoo Search Marketing Reports (02:55) Tracking Your Ads (02:24) Importance of Internet Advertising (01:52) Google Google Specs and Overview (03:24) Google Site Organization (03:45) Google Page Construction Tips (02:35) Google Link Strategies (04:15) Avoiding The Google Sandbox Effect (03:27) Yahoo Yahoo Specs and Overview (05:17) Yahoo Site Organization (02:14) Yahoo Page Construction Tips (02:38) MSN Search MSN Search Specs and Overview (03:23) MSN Search Site Organization (02:32) MSN Search Optimization Techniques (04:34) MSN Search Linking Strategies (02:46) Optimization Tips from MSN (02:50) Ask Jeeves Ask Jeeves Specs and Overview (02:35) Technical and Editorial Requirements (02:01) Additional Requirements and Design Tips (02:53) Web Directories Directories Vs Search Engines (03:03) The Yahoo Directory (02:10) Submitting Sites to the Yahoo Directory (03:07) The Open Directory Project (ODP) (01:48) Submitting a Site to the ODP (04:18) Tips for Getting Listed in ODP (04:33) Getting Hi-Tech Pages Indexed Frame Pages (04:14) Flash (04:24) Optimizing Flash Content for Google (04:48) Avoiding Problematic Flash Content (02:39) Dynamically Generated Pages (03:32) Search Engine Optimization Tools Information Sources (04:24) SEO Web Sites (04:14) Wordtracker (05:43) SE Rank Monitors (02:53) Keyword Density Analyzers (02:19) Link Optimizers-Optilink (05:19) Final Thoughts Course Wrap-up (01:43) Disclaimer (01:08) Credits About Your Author (01:48)


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